Discuss Detroit » Archives - July 2007 » A WJR promotional film from 1966 « Previous Next »
Top of pageBottom of page

Douglasm
Member
Username: Douglasm

Post Number: 968
Registered: 10-2003
Posted on Tuesday, November 27, 2007 - 5:08 pm:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

Made me feel old. Ernie Harwell, Carl Haas, J.P. McCarthy, Bob Reynolds, Bud Guest, Jimmy Lance (sp.?) and others. Jam Handy produced.

http://www.archive.org/details /WjrOneOfAKin
Top of pageBottom of page

65memories
Member
Username: 65memories

Post Number: 490
Registered: 10-2003
Posted on Tuesday, November 27, 2007 - 9:16 pm:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

Great memories...thanks, Douglasm. Unfortunately, we'll never see another personality station like the old WJR.
Top of pageBottom of page

Dodgemain
Member
Username: Dodgemain

Post Number: 181
Registered: 04-2005
Posted on Tuesday, November 27, 2007 - 9:52 pm:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

Stormin Norman, My favorite Tiger. Thanks for the memories.
Top of pageBottom of page

Gazhekwe
Member
Username: Gazhekwe

Post Number: 1023
Registered: 08-2007
Posted on Tuesday, November 27, 2007 - 11:05 pm:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

That was a great trip down Memory Lane. Detroit had lots of money then.
Top of pageBottom of page

Chitaku
Member
Username: Chitaku

Post Number: 1713
Registered: 03-2006
Posted on Tuesday, November 27, 2007 - 11:45 pm:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

man i wish i was around in the good ole days
Top of pageBottom of page

Xd_brklyn
Member
Username: Xd_brklyn

Post Number: 348
Registered: 10-2003
Posted on Wednesday, November 28, 2007 - 1:05 am:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

Thanks for the link. What a trip.

People talk about the sights and smells of Tiger Stadium, but listening to that Ernie Harwell broadcast reminded me of those distinct sounds that old ballpark could bring out in the crowd. Always loved listening to the end of the game wrap-up with Ernie talking over the sound of the ballpark emptying out. As kids, I remember often we would drive home from a game listening to Ernie finish up and then to the announcement "You are listing to W J R Detroit, from the golden tower of the Fisher Building" while looking out the car window at that yellow-lit gabled roof.

Glad to have known WJR back in the day even if just a kid.
Top of pageBottom of page

Douglasm
Member
Username: Douglasm

Post Number: 969
Registered: 10-2003
Posted on Wednesday, November 28, 2007 - 5:32 pm:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

Acually, I have to thank a friend of mine in Oklahoma who e-mailed it to me. Thank you, Mike. WJR was truely "The Great Voice Of The Great Lakes".

My college roommate and I had the honor of being interviewed by J.P. on the Focus show in early '69 about the carrier current radio station we were a part of.
Top of pageBottom of page

Michmeister
Member
Username: Michmeister

Post Number: 268
Registered: 10-2006
Posted on Wednesday, November 28, 2007 - 6:21 pm:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

15% "disposable" income! Four out of five cars having a radio- try finding ONE without some kind of sounds. On a side note, nothing but white folks back then?
Top of pageBottom of page

Ray
Member
Username: Ray

Post Number: 1057
Registered: 06-2004
Posted on Thursday, November 29, 2007 - 1:15 am:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

Stunning.

Yes... I noticed the nearly total lack of persons of color. Boy, it's ironic that a news organization that prides itself on knowing what's going on was so oblivious to the socio-economic timebomb that was about to blow.
Top of pageBottom of page

Mikeg
Member
Username: Mikeg

Post Number: 1287
Registered: 12-2005
Posted on Thursday, November 29, 2007 - 1:45 am:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

quote:

On a side note, nothing but white folks back then?



The intended audience for this film was media buyers and WJR was promoting the fact that their audience reach included portions of three states and a large chunk of Ontario. Without looking up the 1966 demographics, I would hazard a guess that "white folks" constituted 85 to 90% of their potential audience and they would have held an even higher percentage of disposable income in the area reached by their signal. Also, every radio station designs their programming to appeal to specific audiences and the racial make up they attract is usually different than the regional demographics.

There is nothing sinister about this - if WKNR or WCHB had made a similar promotional film, you would have had a similar reaction to the lack of diversity reflected in the portrayal of their typical audience.
Top of pageBottom of page

Hornist9
Member
Username: Hornist9

Post Number: 63
Registered: 05-2005
Posted on Thursday, November 29, 2007 - 9:10 am:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

Thanks Mike for posting this great memory! I can remember listening to 'JR at night when I was going to bed. The daily broadcasts of Mike Whorf's Kaleidoscope and Karl Hass Adventures in Good Music. Mr Hass' pronunciation of Karl Maria Von Weber used to slay me, as he was so very melodic in his pronunciation. I learned so much about the profession I now work and enjoy. Too bad radio has become so polarized in programming. Seems as if each station is playing the same stuff over again.

I did some sports reporting a campus radio station KHCA,in Searcy, Arkansas while attending college. I always tried to pattern my sports report like Bob Reynolds ...only "It's Eleven O'clock and it's time for KHCA's Sports final".

I also remembering listening to Bud Guest and Charlie Park just before trudging off to Kramer Elementary. Mom always enjoyed those two...
Top of pageBottom of page

Hornist9
Member
Username: Hornist9

Post Number: 64
Registered: 05-2005
Posted on Thursday, November 29, 2007 - 9:11 am:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

oops, sorry Douglasm...Too early, not enough coffee...I should credit you for this...

Too bad PSIP isn't around to lend us some words on 'JR...
Top of pageBottom of page

Rooms222
Member
Username: Rooms222

Post Number: 74
Registered: 04-2005
Posted on Thursday, November 29, 2007 - 9:25 am:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

I think the father and his two kids at the zoo were the token Black family (perhaps to show WJR and Detroit's progressiveness in the pre-1967 utopia that was Detroit). Because of the graininess, I went back and looked on Hi-Res mode to see. Much like complaints about casting in the Cosby Show, the father does not look much like the kids. See around the 7 minute mark, where the father sits on the park bench to listen to football game and tells the kids to go on ahead. The later shot on the train itself is of a different family, also listening to the football game.
Top of pageBottom of page

Kingofdetroit
Member
Username: Kingofdetroit

Post Number: 22
Registered: 10-2006
Posted on Thursday, November 29, 2007 - 3:49 pm:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

The father looked like a tan white guy to me. Haha. Either way going from not one black person, to today, where it's the largest black city in America. Who knew? Henry Ford knew, that's who. 5$ a day...
Top of pageBottom of page

Douglasm
Member
Username: Douglasm

Post Number: 971
Registered: 10-2003
Posted on Thursday, November 29, 2007 - 5:49 pm:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

I wish someone had available an Arbitron breakdown of the WJR listener demos from 1966. My guess (an my guess only) is that JR's audience was middle and upper income whites, decision makers in the auto industry, for example. My guess is based on the fact that they had for advertisers companies like Illinois Tool Works, United States Steel and other suppliers who would have no need to advertise to the "retail" market.

What I CAN tell you is that 1970 I worked for the FM side of the #2 locally rated station in Jackson, WIBM-AM. Alas, it was #3 in the market. WKHM was #2, WJR, based 120 miles away in the Golden Dome Of The Fisher Building was #1. Those 50,000 clear channel watts sure dominated the midwest....
Top of pageBottom of page

Hornist9
Member
Username: Hornist9

Post Number: 66
Registered: 05-2005
Posted on Sunday, December 02, 2007 - 11:42 am:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

Douglasm, I can remember when I was living in Arkansas and not able to get any news of the Red Wings when Ted Lindsay was General Manager. One evening, I got a real weak signal of a Wings vs Montreal playoff game on a cloudy night in late April. I was nearly a thousand miles away from the signal...

That night, I was thrilled to be able to hear Bruce Martyn do the call of the game. Also, when the board operator put in the cart of the station ID at the top of the hour "The Great Voice of the Great Lakes, WJR, 760 A.M. Detroit" This was in 1978.
Top of pageBottom of page

Douglasm
Member
Username: Douglasm

Post Number: 974
Registered: 10-2003
Posted on Sunday, December 02, 2007 - 4:45 pm:   Edit PostDelete Post   Move Post (Moderator/Admin Only)

Hornist9:

Talk about signal strength. I would occasionally catch WJR at night in Colorado Springs, Colo. when I lived there in the mid 70's......

Add Your Message Here
Posting is currently disabled in this topic. Contact your discussion moderator for more information.