Discuss Detroit Archives - Beginning January 2006 Fords new marketing gimick ... a reality show Previous Next
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Tetsua
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Username: Tetsua

Post Number: 581
Registered: 01-2004
Posted From: 68.60.110.67
Posted on Thursday, April 27, 2006 - 2:45 pm: Edit PostDelete PostMove Post (Moderator/Admin Only)


quote:

Ford Motor Co. -- hoping to tap into a popular television programming trend -- is planning to produce a reality show in which contestants work with Ford designers to produce a hot new concept car.




http://www.detnews.com/apps/pb cs.dll/article?AID=/20060427/A UTO01/604270407
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Rustic
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Username: Rustic

Post Number: 2372
Registered: 10-2003
Posted From: 130.132.177.245
Posted on Thursday, April 27, 2006 - 2:49 pm: Edit PostDelete PostMove Post (Moderator/Admin Only)

anyone else picturing this:
dream car
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Wazootyman
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Username: Wazootyman

Post Number: 46
Registered: 02-2006
Posted From: 68.75.220.9
Posted on Thursday, April 27, 2006 - 3:29 pm: Edit PostDelete PostMove Post (Moderator/Admin Only)

I think this is a pretty good idea - as far as reality shows go, that is.
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Viziondetroit
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Username: Viziondetroit

Post Number: 364
Registered: 11-2003
Posted From: 65.42.23.2
Posted on Thursday, April 27, 2006 - 4:23 pm: Edit PostDelete PostMove Post (Moderator/Admin Only)

better than dancing with the stars, lol...
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Blessyouboys
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Username: Blessyouboys

Post Number: 391
Registered: 07-2005
Posted From: 70.229.122.111
Posted on Thursday, April 27, 2006 - 5:26 pm: Edit PostDelete PostMove Post (Moderator/Admin Only)

This sounds like a good idea. So was this just a pilot program? Or do they have contestants yet?

I look forward to Ford's new ads though. American car companies advertising is awful (save maybe Chrysler). Take the new Tahoe's advertising, in that it always has to add that they have a "power-lift gate", thinking an automatic trunk button will somehow sell cars.
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Irish_mafia
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Username: Irish_mafia

Post Number: 481
Registered: 10-2003
Posted From: 69.222.54.70
Posted on Friday, April 28, 2006 - 5:27 pm: Edit PostDelete PostMove Post (Moderator/Admin Only)

Well lets hope they get more honest input than the folks who told them that the 500 was an exciting and dynamic vehicle that will become their next geneeration Taurus!

Better get their contestants from outside SE Michigan where everyone is afraid to tell the Emperor he has no clothes.

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